"Lifetime" can often be reduced to "lifetime of the service" as well, so..
Might still be interesting if the price is right for just a couple years as a backup solution, even if you have to relocate the data eventually should they close down.
I'm using Backblaze right now for backup, their yearly price already matches their "lifetime" offer (althoug Backblaze offers unlimited storage for that, but I don't even come close to 1TB yet)